Because Your Online Reputation is Just as Important as your Offline Reputation
Filling out the Article/Document Profile
Step 3 is the second part of the Article/Document Profile.
Here you enter in the key terms that will be searced by search engines - this will
lead people to the article you posted.
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In the above example, "John Doe" is the main focus of an article as he
is the nobel prize winner. Put any key words that are someone's name in a single box.
This way, the article will turn up when the full name is searched rather than turning up
on the millionth page when someone searches "John".
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Follow the same rule for other types of key terms. Put full titles, phrases, etc. in a single box
rather than splitting up the words among multiple boxes. As you can see in the example, Nobel Prize Winner
is put in a single box because the individual wants the article to show up when the phrase "Nobel Prize Winner"
is searched.
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